As we tune into Q4 of 2024, the makeup industry continues to evolve with creativity and transformation. But what are the latest Makeup trends blowing in 2024? This post will dive into 10 makeup trends that grabbed people’s attention this year.

Besides this, we’ll also discuss a few significant changes we noticed in the current makeup compared to last year. So, without further waffles, let’s dive into the explainer.

Similar to fashion and music trends, makeup looks and styles that grab the most attention among audiences are called makeup trends. Various factors like fashion, celebrity looks, social media, and culture influence them. The trends evolve constantly, shaped by product usage, color palettes, focal points, and the incorporation of glitter or sparkle.

Here are the top 10 makeup trends for 2024 you must consider:

  1. Soft Glam Makeup

Makeup with a perfect balance between polished and subtle looks is called Soft Glam Makeup. It puts more emphasis on natural features than covering them. It’s the most significant makeup trend in 2024 as it naturally balances the look and is popular on social media and among celebrities. This look includes glowing skin, diffused eyeshadow, and neutral lips. 

Shraddha Kapoor in Soft Glam Makeup

Instagram

  1. Blurred Lips

Blurred lips are currently trending on TikTok, Instagram, and among celebrities. It’s a popular style in Korea but slightly different from the French style. In this look, the edges of the lips are purposely left undefined, and the rest have a casual application. You can consider blurred lips to be the opposite of the Ombr`e lips trend.

Blurred lips are a neutral balance between messy and smudged lipstick. It gives you sheer coverage and blurred edges that offer an appealing and charming look.

Alia Bhatt Kapoor's opts for Blurred Lips

Instagram

  1. Fluffy Undone Brows

As the name suggests, this makeup trend embraces natural brows. It includes minor shaping and filling up of brows if needed. This makeup gives you a structured look and showcases natural beauty. You can achieve fluffy brows in merely two or three steps. As a result, it’s one of the most favorite trends among busy women.

Fluffy Undone Brows makeup by #TheresaPadin

Instagram

  1. Glazed Cheeks

With the growing popularity of cream blush, glazed cheeks have brought focus to cheekbones. It gives a dewy and luminous look. You can achieve Glazed cheeks by layering your cream or liquid blush with the highlighter. You can experiment with different blending techniques to get a doll or sculpt finish.

  1. Monochromatic Makeup

A makeup look where you use the same color palette for the face, eyes, and lips is called monochromatic makeup. Muted, brown tone, orange, and pink are most commonly seen in monochrome makeup. It’s a trending makeup look among celebrities, especially during awards and fashion shows. 

Pooja Chen in Monochromatic Makeup

Instagram 

  1. Mob Wife Makeup

Mob wife makeup is slightly the opposite of a clean girl makeup look. Mob’s wife’s makeup look is glamorous, dramatic, and bold. The key features of this look include smokey eyes, bold lips, contouring, and a matte finish. Further, adding false eyelashes enhances the look by creating a glamorous appearance. 

Clarissa Reyes in Mob Wife Makeup

Instagram

  1. 90’s model look

90’s makeup look has made a comeback in 2024. It includes a modern touch of matte finish and a focus on natural beauty with the iconic elements of the original trend. The key features of this makeup look are bold lips, smoky eyes, contouring, and natural brows.

Meghaa shetty 90's model look

Instagram 

  1. Glitters everywhere

2024 makeup trends are added with fun and creativity. After trending blue tones makeup look, glitters have added more space for experiments. It adds a touch of sparkle and glamour to makeup in several ways. In 2024, you can notice glitters on cheeks, eyeliner, and eyeshadows.

Glitters everywhere makeup by #TheresaPadin

Instagram

  1. Statement eyeliner

Eyeliners give you ample space to draw attention. In 2024, we encountered a few of the most creative eyeliner styles, setting a trend. These eyeliner styles include graphical eyeliner, colourplay, and kitty liner. This trend offers a dramatic look with a fun and modern approach.  

Model wearing bold Statement Eyeliner

Instagram

  1. Check your lashes

Eyelashes can significantly elevate your look, and 2024 has proven it. The lashes add a dramatic and confident effect to your appearance. Further, its versatility makes it a complementary element in various trending looks, such as clean girl, mob wife, and natural makeup. Thus, people made the most out of lashes in makeup this year.

Suha Abdulaziz wearing lashes

Instagram

Significant Changes in 2024 Makeup Looks

We covered 10 makeup trends in 2024, and here are 6 significant changes Laurenlhale, a mature skin beauty influencer, noticed in the makeup industry compared to last year: 

  1. Embrace natural skin: Makeup artists and influencers actively encourage embracing real skin. The 2024 makeup trend included normalizing skin texture, acne, age, and dark spots.
  1. Less is more: With time, people are avoiding cakey and heavy layers of makeup. Instead, they are adapting more natural-looking makeup that enhances features without covering them up.
  1. Lip stains: After an excellent nude lip shade trend, colors are back on lips in 2024. From celebrity looks to Instagram influencers, you can find bold-coloured lips in many makeup looks.
Multiple Lipstick shades

Freepik 

  1. Tints: Multi-functioning products have been an essential part of 2024 makeup trends. Tints work great as blush, lip stain, and eye shade. They are convenient and versatile to use. 
  1. Natural brows: Bushy and natural-looking brows are focal points in many makeup looks this year. Artists are enhancing natural brow features with subtle shaping and filling techniques.
  1. Makeup quality: Besides appearance, there’s growing awareness of using high-quality and natural ingredients in makeup products. On top of this, many artists and people prioritize makeup products that offer skincare benefits like SPF and hydration.  

Conclusion

2024 makeup trends encourage creativity and subtle looks in a perfect ratio. In this post, we discussed the top 10 makeup trends. From soft glam to dramatic eyeliners, 2024 has something new and creative for all. 

This year also saw a shift towards embracing natural skin, adding more positivity to the trend. So start experimenting with these trends, whether you are a newbie or a pro artist. Further, don’t forget to check out our blogs for more lifestyle and wellness tips   

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